The Home Depot - Checkout flow
www.homedepot.ca
Responsibilities: UX prime (Strategy, research, Interactive prototyping, user testing)
Leveraging the discovery from Deloitte team TD business banking Release 2 kicked off with the complex entitlements flow. Working as a UX principal my job was to work closely with the project owners and stakeholders to understand and distill the complex requirements around an administrator giving entitlements to users.
Discovery
The discovery process was conducted by a team from Deloitte. As a part of TD business banking UX team we took part in the process.
Brief Intro: 3 Types of Checkout
24%
6%
70%
Where Are We Losing Our Users?
A brief audit was conducted to find out where we were loosing our customers.
User Flows of Current State
I detailed user flows of different types of checkouts offered by The Home Depot
Standard Shipping Items
Buy Online and Pick-Up in-Store
Appliance Delivery
Dishwasher, Washer & Dryers
A comprehensive audit of industry competitors and best in class design patterns was conducted.
Wire frames
On the basis of stakeholder meetings, research and competitive audit rough sketches were created and than converted into wireframes.
Interactive Prototype
On the basis of the wireframes a high fidelity interactive prototype was created in Axure. The prototype depicted almost pixel perfect rendering of the finish design.
All the checkout scenarios were covered in different prototypes. Mobile, tablet and desktop versions were covered in the responsive prototypes.
Usability Testing
The Prototypes were cycled through user testing. A script was created for the user and carefully chosen users were asked to perform certain tasks. Video recording of the users were than analysed and results were gathered.
On the basis of the results the design were tweaked in some cases and kept the same in some scenarios.